Working with the Prime Minister’s Office of Singapore, Engineer What’s Next was launched as a 2-year nationwide campaign to recruit engineers for public agencies.

I conceived, written and directed the short films shot over 3 weeks, featuring 14 agencies, and 17 locations – with repurposed ads playing across social, cinema, DOOH. Visuals from the films were adapted and ran on Print, OOH and Digital media.

Connect & DM me here to watch the rest of the campaign or discuss ideas for your next marketing campaign.